I'm not a big fan of Newt Gingrich, but he has hit a home run with this article on Israel and Hamas. It is something people drying for "cease fires" do not understand, and in fact is something I wrote about recently. It resulted in one of my most replied to topics.
Think about it, what do you do at a "negotiating table" when the other guy sitting across from you only wants to kill and destroy you? He wants nothing else. The organization he's member of has a founding charter that says peace will never come until your destruction. What do you do?